With the help of Tunespray’s innovative mobile solutions –
Mobile Short Code Survey
Referral tools to spread the word
Key Analytics
CBSE was able to drive responses from schools across the country and abroad.
First-time ever technology was used to seek feedback on important policy decision by CBSE.
Social Networking aspects were leveraged to make the campaign viral.
Short time frame – The entire campaign was designed, marketed, released and closed within a week’s time.
Even though the campaign was based on shortcode messaging that cost premium rates, over 4000 responses were gathered in 3 days across all Indian states.
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Beyond the success of the campaign, Tunespray’s survey analytics was widely acclaimed, including the Chairman of the board.
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